Frequently Asked Questions
The questions I get asked most.
What does a project review on this site cover?
Each review runs the same five checks: location fundamentals, the developer's track record on resale, the unit mix and which stacks will still be wanted in ten years, the asking price against comparable transactions and the land cost behind it, and the exit — who buys this from you, and at what price. Reviews name real numbers and cite where they came from.
Are these reviews independent, or marketing?
They are written as analysis, not advocacy. I am a licensed agent and I may be marketing a project I have reviewed, which I disclose. What that means in practice is that the reviews are conditional: they set out who a project suits and who it does not, and they include the risks alongside the case. If a project does not stack up at the price being asked, the review says so.
How do you estimate a launch price before it is announced?
From the cost stack. The land price paid at tender, plus construction, financing, marketing and the developer's required margin, gives a breakeven and an indicative range. I publish the workings on PropertyInsider.sg so the assumptions can be checked. These are analyst estimates, labelled as estimates, not developer-confirmed prices.
Why do land tender results matter to a buyer?
Because today's land price is tomorrow's asking price. A site awarded at a record rate has to be sold at a price that covers it, two to three years later. Watching tenders tells you roughly what the next wave of launches in an area will have to charge, which is the only way to compare a launch available now against one that is not yet built.
Should I buy a new launch or a resale unit?
It depends on the gap between them and on your holding period. A new launch buys you a fresh 99-year lease, a current layout and a developer warranty; a resale unit is cheaper per square foot and you can move in now. When the price gap narrows, the case for new strengthens — but a narrowing gap is not a discount, and the total cost stack differs on both sides.
Can you review a project that isn't on this site?
Yes. The reviews published here are the ones with the widest interest, but the same framework applies to any launch or resale development you are weighing up. If you are looking at something not covered, send it over and I will run it through the same five checks.